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media agencies

Find out how your TV media choices impact your customers' overall performance to deliver optimal media support.

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Together, let's value TV media
One of the challenge facing media agencies is to leverage the full potential of linear TV advertising. facilitates that task by working alongside agencies of all sizes providing TV measurement and analytics that suit clients’ needs.
We collaborate on the optimisation of ongoing TV campaigns giving real-time TV insights, accessing live TV ad intelligence which will help shaping-up future TV planning and buying. The aim is to keep improving your clients’ satisfaction, encouraging business growth, which in term, will incentive your clients and increase investments.

“Publicis Media needs to be at the cutting edge of the latest technologies, which does include drive-to-web. It is therefore essential to rely on solid technical partners. Between the methodological rigour, reliability of the data measurement, quality of R&D and the will to always innovate, allows us to perfectly answer our level of expectation."

Sébastien Jaget

TV & Media Director

“Improving the ROI of the brands we partner requires a deep understanding of the different marketing channels and their interactions. This is the reason why we have chosen to collaborate with Their TV expertise and business impact makes them a preferred partner to deliver insights to our clients adapted to their challenge between performance, branding, online and offline. ”

Marlène Auvieux

TV Director

" allows you to calculate the contribution of each TV or radio spot on the online business of our advertisers, whether in terms of traffic or conversion. Using their graphic interface, data filtering and custom reports, you can put the analysis cursor where it makes the most sense based on the advertiser's goals (increased traffic, lower costs, acquisition...) and find the right balance between brand awareness or to focus on return on investment."

Vincent Sidoli

Media Analyst

Why choose ?, an extension of your expert media teams.
Master cross-media interaction
66% of Internet users say they go on the internet while watching TV. More than ever, brands expect from their agency to master advertising frequency and the contribution of different marketing levers. At, it's at the heart of our job.
Valorise your media choices with KPIs
The agencies we support optimise TV acquisition of their clients by 35% on average thanks to our joint recommendations. With, enhance your media expertise and the relevance of your choices with KPIs delivered by a trusted partner.


of Internet users go to the web while watching TV


average increase in traffic following the broadcast of a TV spot


average optimisation of TV acquisition using drive-to-web analysis

A privileged relationship to collaborate better

Our goal: to become an extension of your team of media experts by integrating us into your processes and challenges. Enjoy the support of one of our analysts dedicated to your agency, from set-up to the joint analytical review. Find out in advance our ongoing innovations so we can keep moving the lines and give ever more value to the advertiser's investments."

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Success story
Climat Media and increase by 40% a client brand turnover
A brand guided by and Climat Media agency followed recommendations to double its drive-to-web TV impact. As a consequence, turnover was increased by 40% and the brand paid for a new TV campaign with a bigger budget.
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4 key insights about the impact of TV ads in the UK

Ads position and duration : with this ebook, discover the best practices from the drive-to-web performance analysis of TV spots.

Just a few clicks away from you content...

We talk about in
the press !

logo martech series

The TV Analytics Market of Tomorrow

Today’s TV analytics market is split between two approaches. Pierre Figeat CEO and Founder of clarifies the difference between "TV Buying Targeting Analysis" and "TV Business Impact Analysis" in this article by MarTechSeries.

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Graph: 70% UK TV ads off-peak, highest engagement Sundays

TV Advertiser sees Sunday evening as their new ‘prime’ slot

Over two-thirds (70%) of UK TV ads now run outside of the peak-time slot, with viewers engaging most on Sundays by clicking through to brand websites. City AM published our study that examine the impact of TV adverts on online traffic in the UK.

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