Your profile measures the impact of your VOD campaigns

With, measure your campaigns on linear TV and VOD content and discover the complementarity of these 2 advertising media. Incremental reach, engagement, conversion, exposure frequency... discover all the key indicators and evaluate the performance of your spots.

Just a few clicks away from your content...
adconnect VOD measurement

Measure the complementarity of your linear and VOD campaigns with Adconnect

Thanks to strong partners such as Samba TV, leader in tracking, measurement and ad targeting on connected TVs, and Magnite, leader in SSPs, offers the 1st performance measurement solution for VOD campaigns.

In addition to your TV and radio campaigns, measure the impact of your campaigns on VOD, a fast-growing medium adopted by more than 89% of Americans households.

Our analyses provide precise information on incremental reach, engagement, conversion, frequency of exposure, etc., and make it easy to compare the results of your traditional linear TV campaigns with those of your VOD campaigns.

Our SaaS platform gives you a complete analysis of your TV and radio advertising, making it easy to optimize your media plans.

The advantages of our Adconnect solution :

▶ Activatable for all budgets

▶ Ability to measure by campaign

▶ Optimization recommendations adapted to your strategy

▶ Key insights into your target TV audience

Evaluate the complementarity of VOD

Exposure frequency, incremental reach, engagement, etc. Our VOD measurement solution enables you to quickly determine the extent to which this type of campaign impacts a target different from linear TV.

Find the balance between linear and VOD content

With, you can optimize your expenses by dividing your TV budget between these 2 media.

Engage a digital audience

At the frontier of digital, VOD makes it possible to reach a different target than linear TV, which can then be activated online thanks to our Leverage solution.

A VOD measurement solution

You're just one click away from accessing the demo request form and discovering our VOD measurement solution with one of our experts!

adconnect VOD measurement