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TV advertising: optimise ROI through drive-to-web analysis

Practical user manual for TV analytics, discover all you need to know to optimise your TV campaigns.

Just a few clicks away from you content...

TV Analytics: the essentials by Admo.tv

Ever wondered what impact your TV investments had? What part of your media plan did you really meet your goals? Look no further, the answer is before your eyes.

1
How to calculate the drive-to-web impact of TV?
Direct impact, indirect impact.... discover how a TV spot increases your web traffic.
2
How to analyse the drive-to-web impact of TV?
What are the main KPIs to follow? How to anticipate the global effect throughout the campaing? What are the major trends observed by sector? Immerse yourself in the TV analytics world.

TV advertising: optimise ROI through drive-to-web analysis

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